and consumption of luxury goods is a nice way to do it,” Balaraman said. Abhay Gupta, the CEO of brand consultancy Luxury Connect, said the market for top-end goods and experiences would “only get bigger”. “There is a huge aspirational class who look up to what the very wealthy are doing and then copy it,” he said. Cars are among the most popular items bought, the report says. Whereas, in 2009, locally made SUVs were shown off by the wealthy, now only foreign cars will turn heads. Mercedes saw a 47% surge in sales in India in 2013. BMW has launched a new $200,000 model in Delhi. India’s appalling infrastructure restricts demand, however. Lamborghini’s Chief Executive, Stephan Winkelmann, admitted, in 2013, that the traffic and roads in India “are not so suitable” for the $450,000 sports cars. In India, Lamborghini sells two models: the Gallardo and the Aventador, which has a top speed of 217mph. Winkelmann said Lamborghini’s Indian customers were much younger than those in Europe, with a typical buyer being in his 30s. However, the most popular investments remain real estate – mainly within India – and jewellery. India’s super-rich have long raised eyebrows around the world with their spectacular spending. Mukesh Ambani, the country’s wealthiest man, has built the world’s most valuable home in Mumbai, the commercial capital. The 27-storey tower,